Possibly most of the time we focus on how to improve our fitness business from the perspective of manager or owner and leave behind the customer perspective. We must always keep in mind that getting a new customer costs 7 times more than maintaining one we already have, that is, it would be convenient to have customers present in every decision.
If the idea of investing in a business related to sport is on your mind, read on, we will tell you some important features to keep in mind for your business to work in the long term.
It’s time to succeed as a personal trainer. Now? Why not? You will wonder how to achieve success, the solution is based on the motivation of your customers. As you know, motivation is essential so that laziness don't drag customers, stop playing sport and leave you.
We live in a sector that is constantly growing and evolving. If your sports business does not have its own app, a functional website, or does not have automated processes such as reservations, payments or communications, it is very likely that you are missing opportunities for recruitment... and what is worse, loyal customers who could move on to the competition.
The future is now: successful centres are those that have already made the leap to digitisation.
Branding is one of the most essential parts of any company’s marketing strategy.
A brand is a name, term, design, symbol or combination of any of these that identifies products or services of a company and the difference of its competition.
The brand image consists of a set of tangible and intangible elements that represent the values that the rubric wants to convey to consumers.
Returning to routine means resuming habits and activities that during the summer holidays we had left. This is a time of year to enjoy, whether with friends or family. For this reason, we leave sport aside due to lack of time or high temperatures, we eat at late hour or even eat poorly and when you realize, our long-awaited routine returns. Are you one of those people who resume the life fitness and sports routine?
Offer WhatsApp to the customers of your sports center. This new messaging tool for your fitness center can help you improve the center’s relationship with customers and guests.
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Music: the art of combining sounds in a temporal sequence according to the laws of harmony, melody and the rhythm.
Music has a great importance because it allows human being, among other things, to express feelings. According to some research, it has physiological effects on heart rate, blood pressure, respiratory rhythm and cognitive functions. In short, it affects our body and emotions positively and negatively.
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